Comunicação de Gestão - Universidade de Pequim

Peking University

Um curso de comunicação gerencial da Universidade de Pequim na plataforma do curso, projetado para ajudar os alunos a dominar sistematicamente os princípios, estratégias, táticas e habilidades de comunicação gerencial no contexto da cultura chinesa. O curso aborda a comunicação eficaz com parceiros de negócios chineses e a compreensão do comportamento de gestão chinês, ideal para profissionais interculturais.

Duração

20 hours

Nível

Intermediário

Prazo

Sem prazo

🌐 Idiomas disponíveis: 中文, English
📅 Última atualização: 2026-03-24

📋 Pré-requisitos

No formal prerequisites. The course is taught primarily in Chinese with English subtitles available. Basic interest in business communication and management is helpful.

👥 Para Quem é Este Curso

  • Business professionals working with Chinese partners or companies
  • Managers seeking to improve communication skills in cross-cultural contexts
  • Students of business administration and management
  • Anyone interested in understanding Chinese management culture and communication styles

📚 O Que Você Vai Aprender

1

Foundations of Management Communication Theory

2

Interpersonal Communication and Team Building

3

Verbal and Non-Verbal Communication Skills

4

Cross-Cultural Communication in Chinese Business Contexts

5

Negotiation Strategies and Conflict Resolution

6

Corporate Communication and Organizational Effectiveness

🏛️ Sobre a Instituição — Peking University

Peking University (PKU), founded in 1898, was the first national comprehensive university in China. With over 3,000 faculty members, PKU is committed to making its education openly accessible worldwide and has made prominent contributions in the humanities and sciences to further China's prosperity and progress.

Fundada em

1898

Localização

Beijing, China

Reconhecimento

#14 Global University — QS World University Rankings

❓ Perguntas Frequentes

Is the course taught in Chinese or English?
The course is primarily taught in Chinese (Mandarin) with English subtitles available. It is designed for both Chinese-speaking learners and international professionals interested in Chinese business communication.
How popular is this course?
The course has attracted over 60,000 learners within its first year of launch, making it one of the most popular Chinese-language business courses on the course platform.
Can I earn a certificate?
Yes, you can earn a 课程平台 certificate by purchasing the certificate option or applying for financial aid. You can also audit the course for free without a certificate.

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Guia completo com capturas de tela, dicas e solução de problemas

  • Guia de registro passo a passo
  • Tutoriais com capturas de tela
  • Erros comuns a evitar
  • Dicas para completar mais rápido
  • FAQ e solução de problemas
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