Certificado Pago Intermediário Marketing Digital

Certificação Tencent de Marketing Digital

Tencent

Certificação de marketing digital da Tencent cobrindo o ecossistema WeChat, marketing de miniprogramas, publicidade em mídias sociais e estratégias de marketing baseadas em dados dentro da vasta rede de plataformas da Tencent.

Duração

15 hours

Nível

Intermediário

Prazo

Sem prazo

🌐 Idiomas disponíveis: English, 中文
📅 Última atualização: 2026-03-24

📋 Pré-requisitos

Basic understanding of digital marketing concepts. Familiarity with the Chinese digital landscape is helpful but not required.

👥 Para Quem é Este Curso

  • Marketing professionals targeting the Chinese market
  • Digital marketers looking to expand their platform expertise
  • Business owners seeking to leverage WeChat for customer engagement
  • International brands planning market entry into China

📚 O Que Você Vai Aprender

1

Introduction to Tencent's Digital Ecosystem and Marketing Landscape

2

WeChat Marketing: Official Accounts, Moments, and Channels

3

Mini Programs: Development, Promotion, and User Engagement

4

Tencent Ads Platform and Social Media Advertising

5

Data Analytics and User Behavior in the Tencent Ecosystem

6

Integrated Marketing Campaigns and Performance Optimization

🏛️ Sobre a Instituição — Tencent

Tencent is a world-leading technology company that provides internet value-added services, including social platforms (WeChat, QQ), digital content, fintech, and cloud services, serving over 1.2 billion users.

Fundada em

1998

Localização

Shenzhen, China

Reconhecimento

Top 10 Global Technology Company by Market Cap

❓ Perguntas Frequentes

Is this certification recognized outside of China?
Yes, Tencent certifications are increasingly recognized globally, especially by companies doing business with Chinese consumers or operating in the Asia Pacific region.
Do I need a WeChat account to take the course?
Having a WeChat account is recommended for hands-on practice, but the course materials and training can be accessed through the Tencent Cloud education portal.
What is the exam format?
The certification exam consists of multiple-choice questions covering digital marketing theory and practical application within the Tencent ecosystem. You can retake the exam if needed.

📖 Obter Guia Passo a Passo

Guia completo com capturas de tela, dicas e solução de problemas

  • Guia de registro passo a passo
  • Tutoriais com capturas de tela
  • Erros comuns a evitar
  • Dicas para completar mais rápido
  • FAQ e solução de problemas
US$ 9,99 — Obter Guia Passo a Passo